BTS Is The New Brand Model For Vitamin Brand ‘Lemona’
On October 7, Lemona, a vitamin brand manufactured by Kyung Nam Pharm, announced that they have signed a brand model deal with K-Pop group BTS.
They revealed their plans to expand to a wider global market through their marketing work with BTS.
Director Lim Do Hyung, who is in charge of the brand model deal, stated:
We will do our best to pursue a variety of promotions and produce advertisements with BTS. Through our contract with them, we will actively expand to overseas markets and make Lemona a top global vitamin brand.
– Director Lim Do Hyung
He continued by saying they will release more products with BTS.
We plan on releasing not only existing Lemona products with BTS but also a Lemona vitamin drink. We believe our drink will completely change the vitamin drink market.
– Director Lim Do Hyung
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